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Marketing Strategies

Nationwide and Global Exposure

We advertise in all the local papers, and also reach out to papers all over Westchester as well as Fairfield County including Greenwich, Darien, New Canaan, Stamford, and Norwalk. Due to the global importance of New York City, we are on a regular basis marketing in Asia, Europe and Australia.

Christie's - The Most Glamorous Name in Real Estate!

The Higgins Group is honored that we have been selected as the exclusive Christie’s Great Estates representative for our area. The Christie’s network is made up of 650 preeminent offices with 20,000 agents on a global basis. Your home can be placed on their world famous website viewed by their extensive client list. Christie's Affiliates world wide sell $100 billion in Real Estate yearly.

Cutting Edge Technology

We go beyond just providing visitors with a property search. Our Daily Email Updates, Saved Property Searches and Public Open House Schedule turn anonymous website visitors into solid leads for your home. Our agents have access to a personal control panel where they can  view the activity and statistics of their listings and follow through with subscriber inquiries.

Enhanced Photography

A professional real estate photographer, formerly working for Christie’s Art Magazine, takes the photographs and arranges the displays. Your home will be accessed on our site or via it's own web address. Placing your property’s distinct web address in one of our ads gives a prospective buyer access to the equivalent of a six full-page color brochure after just a few clicks at any time of the day or night.

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